Sunday, August 22, 2010

invisible monkeys…

It seems as though PETA (People for the Ethical Treatment of Animals) got involved in a little stink about Dodge using a monkey to push the plunger on a bomb detonator, causing a bunch of confetti to fly in an ad as the exclamation point to the ad. 

Invisible monkey in Dodge's Year-End Tent Event Sale advertisement

So, to appease PETA, Dodge changed the ad to use an invisible monkey, either to save production costs, or to wink at PETA just a little.  I think it’s the latter.  And, if it is, brilliant.

2 comments:

  1. :) :) :)
    HAVE A GREAT WEEKEND TOM!
    -Brenda-

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  2. what's wrong with giving a monkey explosives to blow things up with? Nothing, I say.
    I like the invisible monkey too!

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